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Social Content Production

We develop the concept, write the copy, style it and capture it on photo and video — ready to publish, for the drinks industry.

Every brief is different. The deliverables below are examples — not limits. Tell us about your product and what you want to achieve, and we'll build something around it.

Good drinks content starts with understanding what's in the glass. We bring genuine knowledge of the category to every brief — whether it's a rum cocktail or a Burgundy.

Social Content Production — Cocktail Detour

What we produce.

Spirits & Cocktails

Examples of what we can do

We develop unique cocktail recipes tailored to your product, shoot them beautifully and deliver content ready for your brand's feed — and ours.

  • Recipe development
  • Photography — bottle and cocktail imagery
  • Reels for Instagram
  • Stories with direct Systembolaget links
  • High resolution files for web and print
  • Free use across your own channels
Wine & Food

Examples of what we can do

Wine is more than a subject for us — it's what we study, write about and live with every day. We bring that knowledge to every shoot, from lifestyle imagery to food pairings.

  • Food and wine pairing photography
  • Lifestyle and bottle imagery
  • Editorial content for social media
  • Articles on vidglaset.se (independent wine site)
  • High resolution files for web and print
  • Free use across your own channels
Photography & Video

Examples of what we can do

Photography and video, in our studio or on location. We tailor the material to your concept.

  • Photo and video, booked separately or together
  • Studio or on-location shoots
  • Systembolaget-specification images for the ordering range
  • Bottle, product and lifestyle photography
  • High resolution files for web and print
  • Free use across your own channels

How it works.

01

Brief

You tell us about the product and your goals.

02

Production

We handle concept, styling, shooting and editing in-house.

03

Review

You approve captions and content before anything goes live.

04

Publish & deliver

We publish on schedule and deliver all assets in high resolution.

Get in touch.

We'd love to hear about your project.

We typically reply within 24 hours.